It is a very hard job to convince the customer to purchase. If you had an idea to convince the customer to buy the products, but you make the process very difficult to buy the products it is difficult for both parties. No matter how good an idea you have to convince the customers, they will just move out from the site if they feel some difficulty while buying the products. The first and the main thing that you want to make sure that people can buy the product easily from your site. For that, you can give a clear direction to buy the products through some guide tips on your site. In this way, you can gain many customer attention. And also by providing some link to your order page from every other page will increase the chances of gaining customers. Here comes the final process of order, which is the payment method. It also one of the main important things that people will see because some have google pay, PhonePe, etc…, So in this case you want to provide the maximum possible payment method to avoid the cancellation of the order. Some people also like cash on delivery. So you try to get feedback from customers on payment methods. Still, there is more important than the other thing is to prove that you are a genuine merchant. By providing encryption technology so that you want to take look into SSL for this. After the purchasing product people really feel sad if their products were damaged, wrongly send, and did not meet their expectations. In that case, you want to provide a return policy, refund, and replacement of the products. So that you make you can make them feel secure in buying the products from your site. You can also provide the contact information of the seller it boosts the confidence about the seller among the customer. You can find the website development with the mentioned conditions at Smart Yuppies like birthday chocolates.